Serial Con Artist Lloyd Perkins (Waldron) Strikes Again In Newcastle-Under-Lyme

Residents and shoppers (and current staff) in Newcastle-Under-Lyme were recently shocked to find the newly opened Independant Bar and Grill closed, with a notice stating the brewery had taken back control of the premises, with no further information as to why. Following our investigations we later found that the brewery had to force entry to the premisis and change the locks, as they had contacted the owner to give him notice to terminate his contract, due to non payment of rent, but he failed to respond.

The bar was taken over in late 2018 by Lloyd Perkins, there was various delays and the bar was finaly opened. Just a few months later in February 2019 the bar is now closed, with no sign of the owner Lloyd Perkins.

We found that just after the bar opened, a number of staff were fired by the bar manager, via a text message late at night, the reason stated was that to many staff had been employed. Annoying as this was for the staff concered, they thought no more of this, expecting to get paid what they were owed. Little did they know this was just the start of their problems, and it would highlight a string of fraud committed by the owner Lloyd Perkins.

Despite chasing the payments for a number of months the dismissed staff found other current staff who had not been paid. The owner kept coming up with a string of excuses as to why the payment had not been sent. We can also reveal that the owner admitted that forms containing the personal details of a number of members of staff had been lost by the manager he employed, some staff had to provide bank details 4 or 5 times, but to this day have not received any payments.

It appears that Lloyd “used” a number of close friends and family members to assist him with setting up the venue, these individuals were paid. A regulaur feature at the bar was the well known local DJ Trevor M, who is beleived to be related to Lloyd. From what we know these people were not aware of the fraud that Lloyd was comitting, or had comitted in the past. Im sure they will now think twice about helping him at any future venues knowing the serious nature of the fraud he is involved with.

Since the Independant Bar and Grill was taken back by the brewery we have found out that the owner Lloyd Perkins had not paid any of the rent to the brewery, nor has he paid the brewery suppliers, nor had he paid any utility bills and not forgetting the staff wages ! Some staff had been paid, or had a small amount of money owned, but most staff have had nothing.

Unfortunately this is not the first time Lloyd Perkins has done this, there is a string of similar offences going back a number of years across the West Midlands area.

In this business venture the Independent Bar and Grill in Newcastle under Lyme, he operated this under the name Inception Food Limited he has other venues in the Midlands area that operate under this name.

In the past he has committed financial fraud under a number of different companies such as White Sands Restaurants Group Limited which closed in July 2018, with the same story of owing staff and suppliers thousands of pounds.

Past failed companies include Cre8tiv Design & Print Limited and Our Print Limited and The Living Room Bars Limited and Urban Village Taverns Limited and ST PAUL’S RECRUITMENT LTD and THE LIVING ROOM BARS LIMITED to name a few ! (we have a full list of others to many to mention) Same story, he didn’t pay the staff or suppliers and owes people money to this day.

Lloyd Perkins was born in 1971 and is originally from the Stoke on Trent area, he is also known as Lloyd Waldron or Lloyd Waldron-Perkins. He is wanted by hundreds of individuals and business for non payment. His crimes have also been reported to HMRC and the police and investigations are ongoing. He appears to move around alot with no fixed address, people have contacted his friends and family in an attempt to track him down.

If you get close enough to “shake his pram” then he often responds with threats from Soliciators, all which appear to be false threats, we have seen messages from his ex staff members where his past soliciators are looking for him also, we can only guess he owes them money to, as they are “very keen to speak to him”.

He has also told people that he has family or friends associated to the Burger Bar Boys gang in Birmingham, however so far we have not been able to confirm this.

We have heard story’s from individual members of staff where they have lost almost evyerthing they own because of this con man and his lies regarding paying their wages, we have been made aware of at least 2 people who state they lost their homes due to non payment of wages. He has been taken to court a number of times by staff who are owed money but has failed to appear.

So, if your ever offered a job in a bar or restaurant, or your a supplier and the name Lloyd Perkins or Lloyd Waldron or Lloyd Waldron-Perkins is mentioned don’t accept the work, and inform as many people as you can, you will NOT get paid.

In order for us to obtain the information required for this story we have seen a number of posts on social media and website forums regarding him. We have spoken to lots of different ex staff members (now over 100) and businesses who he owes money to. We have been given documents, and copy’s of messages all relating to non payment of staff or bills/invoices.

Update 2020

As we move into 2020 we have now had over 100 messages regarding this individual. At the start of 2020 we have been advised he was in a relationship with a lady and he obtained money from her and then left, he also left her with a number of debts.

He is now trying to sell Jamaican food under the company name, Mamma Gwenny’s, as normal the addresses and contact details for this company are false. He has a company called Cygnet Food Group Limited that is still operating, but from what we hear this is due to be dissolved soon.

Update 2021

He is now also targeting ladies for dating etc, and then getting money once he gets to know you. He claims to be from Wolverhampton area and is using dating sites such as Bumble.

We are finding new things out almost every day regarding this story. We will keep you updated. If you have any further information regarding this story please contact us

Update – Please note that some of the evidence we have includes some personal details for Lloyd and the names and addresses of family members and friends of Lloyd Perkins. We will not supply members of the public with this information.

We have been advised if you are owed money by this individual then you report this to the police, his crimes do span multiple police forces and they are aware and building a case against him.

Story – Jason Davis and Laura Johnstone

7 thoughts on “Serial Con Artist Lloyd Perkins (Waldron) Strikes Again In Newcastle-Under-Lyme

  • 5th March 2019 at 8:36 pm

    What a conman. I know my sons partner worked many hours over Christmas for him and wasn’t paid. He gave her false promises and not only did she not get paid but it cost her money to get home in the early hours of the morning. He sent her wage slips obviously from a fake company. So unfair for many who worked for him over Christmas and New Year

  • 22nd April 2019 at 1:08 pm

    If the police dont put this guy in jail then the people will get hold of him, he can not hide forever, the things said on this page are all correct, trust me, plus there is a hell of a lot more, he owes people thousands of pounds, lots of people have reported him to the police, HMRC etc etc. His day will come !

  • 5th May 2019 at 7:13 am

    He rented my house just outside Kidderminster in the West Midlands back in 2012/13. Paid his deposit and then never paid another penny, we nearly lost our house because of him. He was also prosecuted for claiming housing benefit for a house that he neither owned or rented. What a piece of work.

  • 21st August 2020 at 8:36 am

    I am a friend of a friend of his, from what I know all this is true, plus a hell of a lot more! he was seen recently in Birmingham city centre a few weeks ago so he is still in that area. he is a nasty bit of work who cons people out of money

  • 19th October 2020 at 1:10 pm

    Yes he is still in Birmingham area conning people out of money, happened to a friend of mine so he is still active at at his day job of been a con man

  • 8th January 2021 at 1:49 pm

    I was part of this and worked for one of his companies – still trying to claim my money owed to this day with absolutely no help or advice from anybody. I beg anyone that comes across him for a job – do not take this job! You will not be paid, he won’t even turn up half of the time, I sat and confronted him about my findings on the articles 2 months after working for him and he absolutely sold it to be that it was all fake, providing a signed contract and reassuring me I would be paid and never was.

  • 21st February 2021 at 7:52 pm

    This man is a con man , we met him on the swinging scene. He conned us out of months upon months of rent nearly losing us our home.
    Single women stay away


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